ABOUT FINTECH CONTENT
Deliver on your marketing goals with steady content
When our Founder, Deborah Boyland, the author of Fintech Marketing: Zero to Unicorn in Ten Easy Steps, worked as the global head of marketing for a multi-language capital markets consultancy, she quickly realised how hard sourcing content for financial services was.
While the other areas of marketing were reasonably easy to hire and teach for, content seemed like an uphill battle. Either the writers didn’t have the skills and industry experience to be able to write content that resonated with the CIOs at the tier one banks she was marketing to, or, the agencies she found charged an enormous chunk of the marketing budget.
That’s when she decided to create fintech content, an agency committed to helping financial services businesses and fintechs grow with expertly crafted content strategies, written by people who understand the industry, for a price that still leaves your performance and events marketing budget alone.
Quality
Quality is king when it comes to the content we produce at Fintech Content. Our team of writers and editors collaborate to provide you with a polished final product that positions you as a market leader.
Timeliness
Maintaining a consistent schedule of creating, posting, and sharing digital content is essential. At Fintech Content, we work with you to set clear and reliable deadlines for your content.
Experts
We work with our clients to establish a unique and memorable brand voice designed to target your actual buyers. We’re fintech and financial services focused, so we bring a genuine understanding of our field to our work.
Our Story: Get to Know the Fintech Content Team
It’s only natural to want to know who you are working with — and we want you to get to know us!
Fintech Content was founded in 2020 amid the global Covid-19 pandemic. As Fintechs and other financial businesses were forced to move nearly the entirety of their marketing online during the pandemic, an opportunity presented itself. With the onslaught of new websites and remote services that popped up during the pandemic, we sought to provide Fintechs with a refreshing take on content marketing that focuses on the digital expectations of today’s audiences.
Since the conception of Fintech Content in 2020, we have experienced incredible growth. What started as a small consultancy focused on written content has evolved into a 6-figure agency offering a multitude of content marketing services. In that time, we've helped 18 fintechs and financial services companies grow.
Fintech Content is led by our founder, Deborah Boyland. Before starting Fintech Content, she worked as a Head of Marketing at a global financial services business. She saw how vital consistent content is for marketing teams, but that many companies struggled to create high quality content consistently while also keeping up with their other marketing activities. That's why she created Fintech Content.
